Samsung had over 80% of the market share in 2022 but, with increasing competition, now struggles to maintain 50%.
Huawei made gains with its 4G Pocket S in 2023, boosting its market share to 12%. In 2024, Huawei released upgraded 5G models like the Mate X5 and Pocket 2. Additionally, they are set to launch the world’s first tri-fold phone in Q3, which could potentially raise their market share to nearly 30%.
Xiaomi, Oppo, and Vivo struggled to grow their foldable phone sales, with each falling below 1 million units.
Motorola’s Razr 40 and Razr 40 Ultra are likely to sell over 1 million units and take a 6% market share.
